Before anything else,
we’re all human

A workspace for a tech company, a digital music service, a shoe store concept, a launch strategy for electric cars, or a brand identity: in everything I do, the human experience is my starting point, my guide and my goal.

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Soundtrack
Service design and brand identity

Spotify Business
Service design and brand identity

Soundtrack Your Brand
Brand identity

Soundtrack Your Brand
Workspace design

With over 18 years of experience across Sweden, UK, and Australia, I’ve built a broad expertise that spans communication design, brand and marketing strategy, digital products (UI/UX), advertising, and physical experiences including retail and workspaces.

Mavenoid
Brand platform and product design

Voi
Tone-of-voice and brand strategy
(More info on request)

Compass
Brand identity

Macleay Manning
Brand and retail concept

Hästens Sound Lab
Branded environment

Time drag
Urban design & place identity

Soundtrack Studios
Workspace design

Thoughts on design
Creative strategy